by Lynn Terry » Sat Jan 22, 2005 8:46 am
I would recommend that you promote specific products from your site, instead of just the main page (which is entirely too general to target any specific market).
For example, if you were going to run a PPC Campaign, run it for a certain magazine title, or for Pet Vitamins, etc.
Is it possible to get your own domain & hosting for this site? The fact that there are over 20,000 pages indexed in Google from the root domain (not all yours - but various "IDs") will make it difficult for you to run a successful PPC Campaign, or do well with SEO (search engine optimization).