by Jennifer Hadorn » Sat Feb 28, 2004 1:33 am
Well, some good news. I ditched my other two campaigns and went with an entirely new set of keywords, same ad text.
My CTR skyrocketed and is 100% for one keyword. My priorities for this campaign are:
1. Increase exposure to the site in general.
2. Increase exposure to my forums, which have been SLOW since the first of the year. I post there at least once per week, but the other members have been absent. I also have not gotten a new member in quite some time.
3. Gain some new subscribers. Using Subscription Rocket has increased my subsriber base noticeably, but I'm hoping more exposure in general = more new subs.
I'll keep you posted on any affiliate sales, which means I'll have to print my site access logs and see where people are headed. I have never been able to get the Google conversion tracking to work on my site, I think because I have some Javascript on the pages already.